Privacy Policy

1. Introduction

Ama & Me (“we,” “our,” or “us”) values your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and store your information in compliance with the General Data Protection Regulation (GDPR). By accepting the privacy policy and using the Service you consent to our use of your data as described below.

2. Data We Collect

We may collect the following types of personal data:

2.1. Personal Identifiable Information (PII):

  • Name
  • Contact information (e.g., email address, phone number)
  • Payment information (processed securely through Stripe or Revolut)
  • Conversation history

2.2. Communication Data:

  • Questions and messages you send via WhatsApp or through our website.

2.3. Usage Data:

  • Information about how you interact with our Service, including log files, device information, and analytics data.

3. How We Collect Data

We collect data when you:

3.1. Use our Service via WhatsApp.

3.2. Communicate with us through our website or email.

3.3. Provide consent for data collection via cookies or other tracking technologies on our website.

4. How We Use Your Data

We use your data for the following purposes:

4.1. To Provide the Service:

  • Respond to your questions by summarizing information using AI tools, including ChatGPT.

4.2. Customer Support:

  • Communicate with you via Crisp CRM to resolve inquiries and issues.

4.3. Service Improvement:

  • Analyze how customers interact with the Service to improve its functionality and user experience.

4.4. Legal Compliance:

  • Comply with applicable laws and regulations.

5. Data Sharing and Processors

We share your data only with trusted third-party processors to provide and enhance our Service. These include:

5.1. Crisp CRM:

  • Used for customer data management and communication. Crisp is GDPR compliant. For more information, visit Crisp’s Privacy Policy.

5.2. WhatsApp:

  • Used as the primary communication platform for receiving questions and delivering answers. For more information, visit WhatsApp’s Privacy Policy.

5.3. ChatGPT (OpenAI):

  • Used to generate AI-powered summaries of information to respond to customer inquiries. For more information, visit OpenAI’s Privacy Policy.

6. GDPR Compliance

6.1. Lawful Basis for Processing: We process your data based on the following lawful grounds:

  • Consent: When you provide personal data to use our Service.
  • Contractual necessity: To fulfill the services you request.
  • Legitimate interest: To improve and secure our Service.

6.2. Your Rights: Under GDPR, you have the following rights:

  • Access: Request access to your personal data.
  • Correction: Request correction of inaccurate or incomplete data.
  • Erasure: Request deletion of your personal data.
  • Restriction: Request to limit data processing.
  • Data Portability: Receive your data in a structured, machine-readable format.
  • Objection: Object to the processing of your data for specific purposes.

To exercise these rights, contact us via Whatsapp at +44 7400 484035‬.

6.3. Data Transfers: We ensure that all data transfers comply with GDPR standards, including the use of processors who adhere to GDPR requirements.

7. Data Retention

We retain personal data only as long as necessary to fulfill the purposes outlined in this policy or as required by law. Once your data is no longer needed, it will be securely deleted.

8. Data Security

We implement industry-standard security measures to protect your personal data from unauthorized access, loss, or misuse. However, no method of transmission over the internet or electronic storage is entirely secure.

9. Cookies and Tracking

Our website uses cookies to enhance your experience. For details about the cookies we use, refer to our Cookie Policy.

10. Updates to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. The latest version will always be available on our website.

11. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

Ama & Me
Whatsapp: +44 7400 484035
Website: www.amaandme.co.uk

Privacy Policy for AMA and Me

At AMA and Me, we are committed to protecting your privacy and ensuring the security of your personal data. This Privacy Policy outlines how we collect, use, and safeguard your information in compliance with the General Data Protection Regulation (GDPR).

Data Collection and Usage

We collect and process the following personal data:

  • WhatsApp contact information
  • Message content related to pregnancy, childbirth, and childcare queries
  • Payment information (processed securely through Stripe)

This data is used solely for the purpose of providing our AI-powered information summary service and processing payments.

Data Processing and Storage

We use Crisp (https://crisp.chat/en/crm/) to process and store customer data. Crisp is GDPR compliant, ensuring that your data is handled in accordance with European data protection laws1.

Third-Party Services

  1. WhatsApp: We use WhatsApp as our primary communication channel. Your use of WhatsApp is subject to their own privacy policy.
  2. ChatGPT: We utilize ChatGPT to summarize information and generate responses. No personal data is shared with ChatGPT; only anonymized queries are processed.
  3. Stripe: For payment processing, we use Stripe, which is also GDPR compliant. Your payment information is handled securely by Stripe.

Data Subject Rights

Under GDPR, you have the following rights:

  • Right to access your personal data
  • Right to rectification of inaccurate data
  • Right to erasure (“right to be forgotten”)
  • Right to restrict processing
  • Right to data portability
  • Right to object to processing

To exercise these rights, please contact us at [insert contact email].

Data Retention

We retain your personal data only for as long as necessary to provide our service and comply with legal obligations. You may request deletion of your data at any time.

Data Security

We implement appropriate technical and organizational measures to ensure the security of your personal data, including encryption and access controls.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on our website, and we will notify you of significant changes via WhatsApp.

Contact Information

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at [insert contact email].

By using our service, you consent to the collection and processing of your data as described in this Privacy Policy.